Hey, I'm Vipul

Berlin based Sr. Discovery, Research, Strategy, Ideation, Sprints, Prototyping, Critique, Handoff and OperationsProduct Designer driving clarity and impact through thoughtful collaboration. Currently designing at Raisin.

My passion lies in creating user-centric experiences that captivate, inspire action, and deliver real results. With a background in engineering, I design with a strong sense of feasibility and flow — bridging ideas with AI-powered execution.


Contact me to access recent projects
  • Raisin brand evolution across product touchpoints

  • Brand evolution at Raisin

    Led the evolution of Raisin’s brand across dashboard, mobile app, email, and marketing surfaces — translating a global brand refresh into cohesive, scalable experiences for savers across nine markets in Europe, the UK, and the US.
  • OLX seller ad-package experience

  • Growing OLX's paying sellers

    Led Engagement & Monetisation design in Pay & Ship across OLX’s 17-country marketplace — Ad Package drop-off work via research and A/B tests, Seller-take-rate AutoExtend, and DesignOps workshops, with winning patterns rolling out to more markets.
  • N26 premium multi-activity account feed

  • Home-feed evolution at N26

    Evolved N26’s home feed for 25 European markets — surfacing activity across spaces, IBANs, and cards from Germany outward — alongside MoneyBeam, crypto activity, and transaction search improvements.
  • Gojek GoMart instant grocery delivery

  • Instant Grocery on Gojek

    Led enhancements with Studio Accelerator design sprints on Indonesia-scale grocery — GoMart (B2C) and GoFresh (B2B) journeys, plus shopper and driver tools — enabling fast, reliable fulfillment across cities nationwide.
Public Case Studies
  • GoPlay, Gojek's on-demand video platform

  • Shaking Up Indonesia's OTT Scene

    Product design for GoPlay from MVP to a nationwide OTT in Indonesia — Gojek streaming on mobile, web, and SmartTV, with discovery shaped through research and rapid experimentation that lifted engagement quarter over quarter.
  • Hike Messenger Camera 2.0 UX case study

  • Camera Is The New Keyboard

    A two-part UX case study on turning the camera into the primary input for Hike, India’s homegrown messenger — guerrilla research, gesture refactoring, motion-driven discovery, smart sticker algorithms, and metric wins at scale.
  • InstaLively live-streaming app concept

  • InstaLively Takes On Periscope & Meerkat

    On InstaLively’s founding team I shaped UX, brand, and front-end for one-tap live video built for low-bandwidth India — YouTube-native streams, B2C discovery and B2B “go live anywhere” modes — through 25k+ users and Hike’s acquisition.
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