Hey, I'm Vipul

Berlin based Sr. Discovery, Research, Strategy, Ideation, Sprints, Prototyping, Critique, Handoff and Operations Product Designer driving clarity and impact through thoughtful collaboration. Currently designing at Raisin.

My passion lies in creating user-centric experiences that drive growth. With a background in engineering, I design with a strong sense of feasibility and flow — bridging ideas with AI-powered execution. Beyond aesthetics, I build digital products that captivate, inspire action, and deliver real results.


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About page AI Colors
Contact me to access recent projects
  • Brand evolution at Raisin

    Led the evolution of Raisin’s brand across core product touchpoints — dashboard, mobile app, email, and marketing surfaces — translating a global brand refresh into cohesive, scalable product experiences.


  • Boosting OLX's Seller Experience

    Improved OLX’s Ad Package UX, to enhance clarity, simplify selections, and make purchasing ad packages seamless for sellers.


  • Multi-activity feed for N26 Premium Users

    Transformed the Main Account Feed into a unified activity hub, giving users full visibility and control across Spaces, IBANs, and cards.


  • Instant Grocery on Gojek

    Built seamless grocery delivery journeys across GoMart (B2C), GoFresh (B2B), and operational tools for shoppers and drivers — enabling fast, reliable fulfillment at scale.

Public Case Studies
  • Shaking Up Indonesia's OTT Scene

    From 0 to millions, this is my journey of leading design for GoPlay, GoJek's on-demand video platform.


  • Camera Is The New Keyboard

    A two part UX case-study on Hike Messenger's Camera 2.0 explaining the complete product design process.


  • InstaLively Takes On Periscope And Meerkat

    A live streaming solution that works well on 3G connections allowing creators to go live across most social platforms simultaneously


OTHER PROJECTS
  • Concept Design For Ixigo

    Ixigo is a widely used travel search engine in India. I did a little concept design for their Hotel booking experience back in 2016


  • Automated Referral Hiring System

    Pioneering employee leading front-end and web design. I pushed my 1st MVC architecture code to production in 2015 for GrownOut


  • Mr. Tiagon

    In early 2014, I worked at InoxApps where I was designing mobile arcade games. Mr. Tiagon is a labyrinth-inspired puzzle game.


  • Silent Ninja Redesigned

    Led the 2014 redesign of Silent Ninja, refining the visual system and UX for smarter call filtering and seamless auto-responses.


  • First Press Release

    My very first design! that got some spotlight from the local press back in 2013. Silent Ninja helped people block all unwanted calls with smart filters to identify spam.


Personal Blog
  • Knowledge on Demand

    “The trouble is, you think you have time...."


Contributions
  • Popcorn App: Book movie tickets

    Open Sketch + Principle files for anyone to learn or explore.


  • Codepen.io

    Open-source web front-end experiments.


  • Github

    Keeping up with the code! Find HTML5 canvas, react and other projects including this website.


Engage

Please use the 💌 contact form to say Hi 👋 or request any inquiry.
You can also tweet me , or send me an old fashioned email.

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